Ever feel like *everything* you touch kinda turns to dust and then you realize that you need to turn that dust into SOMETHING because you committed to it? This is pretty much how I've felt every day in the last 30. I'd like to say that I just need some time to catch up, but the truth is, I feel completely overwhelmed.
I DESPERATELY want to get my line going. In seeing the 35 notifications pop up everyday, the more I want to read, but the more I just run out of energy to read. I feel like 50+ people is maybe waaaay too many for something like this, but that's just me.
|Beautiful pieces from B'Sues Boutique - didn't use filigree beads|
|A dainty version|
While I was working on my "line" last night, and thinking through the question "What my ARE my barriers to getting a line going?"
Here's what I came up with...because actually MAKING the line isn't a barrier for me. Pricing, I have a decent idea of (not really for wholesale yet, but I have a good idea of how much I use in terms of beads and generally what they cost) retail pricing and what is a good price point for me to focus on. Doing shows for 2+ years has given me some insights, at least for THIS area of the country.
So....my barriers include:
- consistent packaging....for pieces that could go wholesale, for sending pieces and packaging at shows
- Where do I find said packaging? How do I buy less than 500 or 1000 pieces at a time?
- Coming up with a new logo and is it wise to do something with crochet fool or stick with my current branding and do something cherry-esque (I'm leaning towards a new brand as cherry is OOAK, so if I go with another brand, then I could do non-OOAK)
- How do I get my products in their hands?
- How do I set MY pieces apart as my own - which I think just the way that I approach these pieces is "maybe" enough? Maybe not.
- Could I have a little charm that's added on to each piece that notes it's mine?
- Maybe this is where packaging comes in.... including a story about their piece or even just signing the packaging with a personal thank you?
From where I'm sitting, these are MY biggest barriers. What are your thoughts?
Hostess and Teacher: Brenda Sue Lansdowne, B'sue Boutiques
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